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jeudi 27 mai 2010

GenArts Announces Availability of Sapphire 5 for After Effects

Industry-Standard Visual Effects Suite Introduces New Levels of Performance and Creativity and CS5 Compatibility At A Special Upgrade Price

CAMBRIDGE, Mass. – May 27, 2010 – GenArts, Inc., the premier provider of specialized visual effects software for the film, television and video industries, announced today the immediate availability of GenArts Sapphire™ 5 for Adobe After Effects. Unveiled in April at NAB 2010, Sapphire 5 raises the bar in visual effects by coupling the creativity, quality and reliability Sapphire is known for with GPU-optimized performance, a range of new effects and transitions, and full CS5 compatibility.

GenArts Sapphire has gained a following among the world’s best visual effects artists as the industry-standard plug-in suite. Used in countless films, television broadcasts and commercials, Sapphire is the essential tool in the professional artist’s toolbox. Now, After Effects artists may take advantage of these key additional benefits:

  • Enhanced productivity—Sapphire 5 provides GPU acceleration for lightning-fast render speeds and full interactivity at HD resolutions.
  • Greater creativity—Sapphire 5 delivers full floating point support for amazing image quality and maximum dynamic range to enable a level of creativity that sets your work apart from your competitor’s. It also offers many new transitions and effects such as TVDamage and Technicolor.
  • CS5 compatibility—Sapphire 5 is 64bit and fully supports Adobe’s new CS5 release.
  • All at a special upgrade price (50% off the regular upgrade price) designed to make the transition to CS5 as seamless as possible for current Sapphire customers.

“While visual effects are certainly essential in today’s film and television industries, artists are constantly challenged to create fresh, compelling content that sets them apart from their competitors -- on budget and on time,” said Steve Bannerman, CMO, GenArts. “With Sapphire 5 in their arsenal, After Effects artists will be able to push the limits of their creativity, generating one-of-a-kind looks without sacrificing deadlines.”

Pricing and Availability
GenArts Sapphire 5 for Adobe After Effects is now available for both Windows and Mac. (Sapphire 5 AE for the Mac will be fully GPU accelerated at a later date and will be available to Sapphire 5 AE Mac customers as a free update, when available.) Floating licenses are priced at $2,499; node-locked licenses are available for $1,699. Users may upgrade from either Sapphire version 1 or 2 to Sapphire 5 for the special price of only $299, and monthly rental licenses are priced at $169. Support for Sapphire version 1 for After Effects will end effective August 31, 2010.

Since the company's founding in 1996, GenArts software has been utilized in thousands of films, television broadcasts and commercials, including more than 20 Oscar-nominated pieces such as Titanic; I, Robot; Armageddon; Star Wars Episode I, II and III; The Matrix trilogy; The Lord of the Rings trilogy; Pearl Harbor; Spider Man; Pirates of the Caribbean; Harry Potter and the Prisoner of Azkaban; Transformers; The Chronicles of Narnia: The Lion, the Witch and the Wardrobe; Avatar and many more.

mercredi 28 octobre 2009

The Embassy's VFX Work on District 9

The Embassy team worked on 109 shots for District 9, including the scorpion-like alien creature scenes and the sequences in which lead character Wikis is forced to use alien weaponry to blow up various objects. While all of the sequences required varied cameras and visual effects to drive home the authentic feel, the Exo-suit sequences stand out as a distinguishing use of vfx software to further the perceived reality of the film.



To start, CG Leads Matt Rouleau, Simon Van de Lagemaat and their team built and animated the Exo-suit in XSI and then rendered it in mental ray. The surfacing and texture painting was done in Zbrush and Modo, then it was composited and GenArts Sapphire plug-ins were added. Stephen Pepper, The Embassy's compositing supervisor for District 9 said details created with GenArts Sapphire were integral to achieving the film's convincing visual effects. Read more

lundi 29 juin 2009

Mieux comprendre le FBX

Pour revoir ses bases et accroître ses connaissances sur le format d'Autodesk FBX permettant un échange d'éléments 3D complets entre différents systèmes et logiciels, je vous invite à consulter, en anglais le white paper à la fin de ce post.

Extraits :

"One of the most widely used 3D interchange formats on the market, Autodesk® FBX® technology is designed to enable workflows built around multiple 2D and 3D digital content creation applications. Such workflows are the lifeblood of large production houses and small boutique studios. In this white paper, you learn how FBX technology can help improve workflow efficiency and productivity and how to use it to enable interoperability among Autodesk® 3ds Max®, Autodesk® Maya®, Autodesk® MotionBuilder ™ software, and other applications."

"FBX is much more than a file format. The FBX technology family of tools—SDK, plug-ins, and viewer, as well as the FBX file format—offers a comprehensive data interchange solution. In the same way that PDF files let you share documents with users who do not own the word processor or page layout program those documents were created with, FBX technology lets you exchange data between 2D and 3D applications. The FBX file format, however, is more flexible than the PDF format, because data passed between applications via the FBX file format retains its ability to be manipulated."

"The FBX technology family of tools provides universal 3D asset interchange, helping to break through data compatibility
barriers. FBX is a platform-independent file format that enables you to access legacy content after upgrading your pipeline to take advantage of the latest 3D tools; exchange digital assets with other studios whose pipelines are standardized on tools different from your own; and use multiple 3D tools to realize your creative vision in the most efficient manner possible."

>>> White Paper à propos du FBX (doc PDF) ici en lien.